River Travel Media produced a series of videos for Viroqua Food Co+op to highlight their commitment to local food systems and businesses, particularly during the holiday season. The videos featured key themes such as “Farm to Table,” “Friendly Service from People You Know,” “Everything on Your List,” “Wellness Focus,” and “Community Owned,” aligning with the Co+op’s mission to promote sustainable and local products.

These videos were shared through Viroqua Food Co+op’s YouTube channel and announced via a regional PR campaign. River Travel Media worked closely with the Co+op to create content that effectively communicated their community impact while helping to strengthen their visibility and engagement.