Monroe County’s Economic Development & Tourism Committee is Requesting Input On a New Brand
Monroe County, WI (September 25, 2023): Monroe County’s Economic Development & Tourism Committee is requesting county input on a new brand. The goal of the public input campaign is to create a comprehensive and genuine brand that captures Monroe County’s regional charm, appealing to visitors, investors, and businesses alike.
Community members, business owners, and visitors are encouraged to take the survey and give feedback on keywords, phrases, and sample creative materials, including preferred logo samples, icons, and color palettes that encapsulate the ideal image of Monroe County, WI.
An initial meeting, held in early September representing members within the Economic Development and Tourism Committee, met to identify brand goals, ideal perception, messaging, and key descriptive words and logo and branding examples.
The online survey was developed following the initial informational meeting. Its purpose is to gather additional insights into the proposed ideas and refine the descriptive messaging based on the public input received.
“The survey can be completed in just a few minutes, and your input is crucial to the campaign’s success,” emphasized Adrian Lockington, Executive Assistant at the Monroe County Administration Department.
The public is invited to submit suggestions and feedback until Monday, October 9, 2023.